Bangkok International Digital Content Festival: Showcasing Thailand’s Digital Creativity

The Bangkok International Digital Content Festival (BIDC) is Thailand’s premier convention dedicated to the digital content industry. Since its inception in 2014, BIDC has served as a pivotal platform for professionals in fields such as animation, games, character design, computer graphics (CG), visual effects (VFX), e-learning, and emerging technologies to collaborate, share knowledge, and explore business opportunities.

Event Overview

The 11th edition of BIDC took place from July 24 to August 8, 2024, at the Bangkok Marriott Marquis Queen’s Park. This year’s festival was a collaborative effort involving the Department of International Trade Promotion (DITP), the Ministry of Commerce, and various public and private sector partners. The event aimed to bolster Thailand’s position in the global digital content market by fostering trade and investment relationships.

Key Activities and Highlights

BIDC 2024 featured a diverse array of activities designed to promote networking, learning, and business development within the digital content sector:

• Business Matching Sessions: Over 450 sessions facilitated direct engagements between Thai digital content companies and international counterparts, potentially generating more than 800 million Baht in revenue.
• Networking Reception: Held on August 5, this event provided a platform for participants to establish and strengthen professional relationships.
• Seminars and Workshops: Industry experts from Thailand and abroad conducted sessions covering topics such as VFX techniques, augmented reality (AR), virtual reality (VR), game trends, and the digital startup ecosystem.
• Studio Visits: On August 8, international participants toured leading Thai animation, VFX, and game studios, offering insights into the country’s creative processes and technological capabilities.
• BIDC Awards Ceremony: Recognized outstanding achievements in Thailand’s digital content industry, celebrating innovation and excellence among companies and startups.

Impact and Significance

BIDC has consistently played a crucial role in advancing Thailand’s digital content industry. Over the years, the festival has attracted more than 200 international companies and welcomed over 100,000 visitors. Business matching activities have generated in excess of 2 billion Baht in animation, games, and CG services for local industries. The event underscores the government’s commitment to positioning the digital content sector as a key economic driver and highlights Thailand’s ambition to become a hub for digital content in Southeast Asia.

Conclusion

The Bangkok International Digital Content Festival continues to be a cornerstone event for Thailand’s digital content industry, fostering innovation, collaboration, and international partnerships. By bringing together professionals from various digital disciplines, BIDC not only showcases Thailand’s creative talents but also contributes significantly to the growth and global recognition of its digital content sector. As the industry evolves, BIDC remains a vital platform for navigating the dynamic landscape of digital creativity.